Van,

The other consideration is increased ticket prices, both from
inflation as well as 3D and IMAX screenings.  The 3D especially
inflates revenue.  Avatar, for instance, really needs to have it's
gross cut by 1/3rd to accurately compare it with, say, Titanic.  If
you look at ticket sales, generally speaking, the trend has been
downwards, which is why Hollywood has been so eager to embrace 3D, as
it helps fill their coffers despite less tickets being sold.  Dark Of
The Moon is the perfect example of this trend: if you correct for
inflation, Dark Of The Moon grossed less than either Transformers and
Revenge of the Fallen.

Further, corrected for inflation, Curse of the Black Pearl outguns all
of the other POTC movies, as well.

On Apr 7, 12:56 am, Van Allen Plexico <[email protected]> wrote:
> Skimming through BoxOfficeMojo.com's All Time Rankings reveals quite a few 
> oddities. Here are some that jumped out at me just now:
>
> The most recent Transformers movie, "Dark of the Moon" (whatever that means) 
> is now #4 all-time, behind only Avatar, Titanic, and the last Harry Potter 
> movie. Dear lord.
>
> It's no surprise that three of the Pirates of the Caribbean movies hover just 
> inside and outside the top ten all time money-makers. You might think you 
> know which of the four is missing from that elite group, but you're likely 
> wrong. The first one--generally considered the best of the four--isn't among 
> that august collection of cash cows. Where do we find "Curse of the Black 
> Pearl?" Way down at #53!
>
> We all agree that the third Spider-Man movie was the worst, right? So you'd 
> be seemingly safe in guessing that it must have performed relatively poorly 
> at the box office, since the result was an immediate rebooting of the 
> franchise. Hmm. Yeah. It made more money than either of the other two.
>
> No X-Men movie makes the top 100 box office films worldwide. But of course 
> the highest ranking one, down at 114, is the generally reviled X-Men 3: The 
> Last Stand.
>
> And here's a bonus weird factoid: Iron Man 2 made more money, both worldwide 
> and in the US, than Iron Man.
>
> The obvious trend is that sequels outperform originals, but the interesting 
> thing to me is that even sequels that the fans generally despise, dislike, or 
> at least don't think measure up to earlier installments, still make more 
> money.
>
> --Van
>
> Sent from my iPad

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