See Fink & Kosecoff's "How to Conduct Surveys" Sage Publishers for the range of options available for surveys & questionnaires. Summated scales (e.g. a series of Likert items that are summated) can get more complex. Sage publishes "summated rating scale construction" by Paul Spector (1992), in its quantitative applications series, which is good for the more complex issues. Slightly more theoretical, but good on reliability & validity issues of scales, is Allen & Yen "Introduction to Measurement theory" Waveland Press.
I think these make great projects for undergraduates, though it's like playing the guitar. You can get started rather quickly, but to do them well (esp. summated Likert scales) is difficult. ============================================ John W. Kulig Professor of Psychology Plymouth State College Plymouth NH 03264 ============================================ "Nothing will benefit human health and increase chances for survival of life on Earth as much as the evolution to a vegetarian diet" - Albert Einstein > -----Original Message----- > From: jim clark [mailto:[EMAIL PROTECTED] > Sent: Wednesday, December 01, 2004 3:19 PM > To: Teaching in the Psychological Sciences > Subject: Re: Questionnaire Reference > > Hi > > On Wed, 1 Dec 2004, Larry Daily wrote: > > > I've recently had a number of students who wanted to create > > questionnaires as part of their senior thesis projects. My > > background has been in collecting RT and accuracy data in > > recognition tasks, so I'm in unfamiliar waters. Can anyone > > suggest a reference on questionnaire construction appropriate > > to undergrads? > > Here's one suggestion related to construction of measures of > individual differences, if that is the kind of "questionnaire" > you are thinking of. Being from U Western Ontario, I'm most > familiar with Doug Jackson rational method of test construction. > The method emphasizes construct-guided methods. I did not find > any good reference to it, but I'm assuming it may be described in > the following entry in Kazdin's Encyclopedia of Psychology. > > ---------------------------- > Author(s): Jackson, Douglas N., University of Western Ontario, > London, ON, Canada > Source: Encyclopedia of psychology, Vol. 7. Kazdin, Alan > E. (Ed); pp. 148-151. Washington, DC, London, US : American > Psychological Association Oxford University Press, 2000. 537 > pp. Publisher URL: http://www.apa.org/books ; > ISBN: 1-55798-656-8 (hardcover) > Digital Object Identifier: 10.1037/10522-060 > Language: English > Keywords: scale development > Abstract: (from the create) This entry includes the following > topics: external method of scale construction; construct method > of scale construction; factor analytic method of scale > construction; development and analysis of the item pool; norming > and validation; computer assessment. (PsycINFO Database Record > (c) 2004 APA, all rights reserved) > ---------------------------------- > > The following article demonstrates the effectiveness of > construct-guided test construction, even by naive item writers. > > --------------------------------------- > Title: The relative validity of scales prepared by naive item > writers and those based on empirical methods of personality scale > construction. > Author(s): Jackson, Douglas N., U Western Ontario, London, Canada > Source: Educational & Psychological Measurement, Vol 35(2), Sum > 1975. pp. 361-370. > Journal URL: http://www.sagepub.com/journal.aspx?pid=165 > Publisher: US: Sage Publications > Publisher URL: http://www.sagepublications.com/ > ISSN: 0013-1644 (Print) > --------------------------------------- > > I also have links to measurement sites (not up to date, > unfortunately) by following the RESEARCH | MEASUREMENT path at > www.uwinnipeg.ca/~clark. It includes a manuscript I've used in > my honours class. Again, needs updating. > > Best wishes > Jim > > ======================================================================== == > == > James M. Clark (204) 786-9757 > Department of Psychology (204) 774-4134 Fax > University of Winnipeg 4L05D > Winnipeg, Manitoba R3B 2E9 [EMAIL PROTECTED] > CANADA http://www.uwinnipeg.ca/~clark > ======================================================================== == > == > > > --- > You are currently subscribed to tips as: [EMAIL PROTECTED] > To unsubscribe send a blank email to [EMAIL PROTECTED] --- You are currently subscribed to tips as: [email protected] To unsubscribe send a blank email to [EMAIL PROTECTED]
