Mike Palij wrote:
> It is unlikely that Moses was influenced by Bernays (indeed, it is 
> more likely that Moses influenced Bernays). In Robert Caro's 
> definitive biography of Moses "The Power Broker" the index contains no 
> mention of Bernays. This book is also on books.google.com and a search 
> of it for Bernays turns up no hits.

History, like science, is not very reliably practiced as a speculative 
endeavor. Bernays was busy long before the Fair. Hhis first major PR 
campaign was for Woodrow Wilson, selling the American vision for the 
post-war world. Then came the Torches of Freedom campaign in the 1920s. 
By 1939, Bernays was already the leading PR man in America for two 
decades and had been hired by the car companies to advance their cause. 
I do not know about "influence," but I didn't claim Bernays "influenced" 
anyone. He sold the car companies' aspirations by couching them not as 
"you need a car" but rather as "freedom," "progress," and "the future." 
Moses was, by contrast, "the master builder." (He was also a local New 
York figure, for the most part.)

Chris
-- 

Christopher D. Green
Department of Psychology
York University
Toronto, ON M3J 1P3
Canada

 

416-736-2100 ex. 66164
[email protected]
http://www.yorku.ca/christo/

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