What I'd be interested in as a social psychologist would be how many bystanders (who weren't part of the planned mob) joined in. That would certainly fit any definition of conformity I can think of. Kind of reminds me of Milgram's 'craning and gawking' studies in 1960's Manhattan.
________________________________________ From: [email protected] [[email protected]] Sent: Tuesday, March 24, 2009 11:13 AM To: Teaching in the Psychological Sciences (TIPS) Subject: RE: [tips] Fw: A Celebration of Life So I had to google flash mob to learn more about it. Geez, am I getting old or what if I don't know about this stuff? Anyway, here is a link to one from CNN http://www.cnn.com/2009/WORLD/europe/02/09/uk.station.flashmob/index.html Yeah, I know, I should learn to do the tiny url thing....ok, here it is and I hope it works: http://tinyurl.com/byrekb Anyway, as Jim pointed out, it's not really a flashmob if it's created for a marketing purpose. So, now, the previous question--would this be an instance of conformity as described in classic social psychology? Would it be true for any type of flashmob, whether actually set up via social networks, or commercially set up? Still seems to have the same effect of people following along with what someone else is doing. Annette Annette Kujawski Taylor, Ph.D. Professor of Psychology University of San Diego 5998 Alcala Park San Diego, CA 92110 619-260-4006 [email protected] ---- Original message ---- >Date: Tue, 24 Mar 2009 09:11:35 -0500 >From: Jim Matiya <[email protected]> >Subject: RE: [tips] Fw: A Celebration of Life >To: "Teaching in the Psychological Sciences (TIPS)" <[email protected]> > > Annette, > It is called the T-Mobile dance...it's an > advertisement using a pseudo flashmob and a little > classical conditioning.... > > Jim > > Jim Matiya > Florida Gulf Coast University > [email protected] > > Contributor, for Karen Huffman's Psychology in > Action, Video Guest Lecturettes > > John Wiley and Sons. > > > > Using David Myers' texts for AP Psychology? Go to > > http://bcs.worthpublishers.com/cppsych/ > > High School Psychology and Advanced Psychology > Graphic Organizers, > > Pacing Guides, and Daily Lesson Plans archived at > www.Teaching-Point.net > > > From: [email protected] > Subject: [tips] Fw: A Celebration of Life > To: [email protected] > Date: Tue, 24 Mar 2009 06:54:14 -0700 > > OK, so what psychological principle should this fall under? Conformity? > > Annette > > Annette Kujawski Taylor, Ph.D. > Professor of Psychology > University of San Diego > 5998 Alcala Park > San Diego, CA 92110 > 619-260-4006 > [email protected] > > --- > To make changes to your subscription contact: > > Bill Southerly ([email protected]) > > --Forwarded Message Attachment-- > From: [email protected] > To: [email protected]; [email protected]; > [email protected]; [email protected]; > [email protected]; [email protected]; > [email protected]; [email protected]; > [email protected]; [email protected]; > [email protected]; [email protected] > Subject: Fw: A Celebration of Life > Date: Mon, 23 Mar 2009 20:11:24 -0700 > > This is kool!! > > > ----- Original Message ----- > From: [email protected] > Sent: Monday, March 23, 2009 9:59 AM > Subject: A Celebration of Life > This commercial was > shot at the London ’s Liverpool > Street Subway > Station in London a few months ago > (15th January 2009). Only > the dancers knew what was happening; the > general public didn't have a clue what was about to > unfold. This YouTube > site has had over 2 million hits. > http://www.you > tube.com/watch?v=VQ3d3KigPQM > > --- > To make changes to your subscription contact: > > Bill Southerly ([email protected]) --- To make changes to your subscription contact: Bill Southerly ([email protected]) --- To make changes to your subscription contact: Bill Southerly ([email protected])
