Wow interesting example... maybe it's a social script? I know I am uncomfortable with the "self checkout" at many stores (grocery stores, Walmart) these days. Possibly because I fear I'll be accused of leaving without paying, or because the checkout process is like passing through a gate to approve that you paid and have permit (the receipt) to leave?
At 01:01 PM 4/29/2009, you wrote: >Yesterday I went into the Apple store to pick up a few gadgets and I >thought the store looked a little sparse. Something was missing but I >couldn't figure out what it was. > >Then I figured it out: I picked up a few things and then went looking for >the checkout counter. Couldn't find it. How about a cash register? >Nope. Apparently Apple has decided that we don't need those things. I >have to admit I felt a little lost. > >Since you can check out with any of the sales people anywhere in the store >using a portable "register", Apple apparently feels there's no need for an >actual physical counter. The sales guy admitted that most people feel >uncomfortable with this arrangement. Many customers go looking for any >counter that looks like it might be a checkout counter and they stand in >front of it. Also, it was the sales guy's opinion that people feel >comfortable knowing that they have a place in line. > >Not sure where this behavior fits: social norms? situational norms? > >Michael >[email protected] >www.thepsychfiles.com > > >--- >To make changes to your subscription contact: > >Bill Southerly ([email protected]) David T. Wasieleski, Ph.D. Professor Department of Psychology and Counseling Valdosta State University Valdosta, GA 31698 229-333-5620 http://chiron.valdosta.edu/dtwasieleski "The only thing that ever made sense in my life is the sound of my little girl laughing through the window on a summer night... Just the sound of my little girl laughing makes me happy just to be alive..." --Everclear "Song from an American Movie" --- To make changes to your subscription contact: Bill Southerly ([email protected])
