I am not trying to walk in the footsteps of human ethologist like Desmond 
Morris,but
ethologist use the term "ritualized contact" to explain the various displays a 
pair of animals may engage in as part of an elaborative affectve or agonistic 
social interaction; mountain goats,for examp[e,will clash horns as they prepare 
to mate or aggress.
As the cross-culturai dude on Tips,U.S society is full of contactual paradigms
with explicit and implicit behavioral expressions-be it verbal and non-verbal 
autonomously.Whether they are expressions like "You're welcome", "Nice 
day,eh?",Americans appear to follow a strict set of ritualized behavior and
and expressions that are responded to that their meanings should not be taken
seriously.I am reminded of the works of Marshall McLuhan and of a work by 
William
Lederer,A nation of sheep where Lederer points out that U.S is more like a 
flock of sheep-lots of followers.Facebook could be viewed as the quintessential 
ritualized contact symbol.Just as the alleged biblical phrase that one can not 
get to God
except through Christ,the current zeitgeist appears to be that one cannot get
any meaningful activity done without going through Facebook.
When everybody think alike,nobody is thinking.

michael
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