TiredLegs;462669 Wrote: 
> It did until Monster Cable came into existence. 

Really? 

How much does a CD cost to press? 
What's the BOM for a couple of ounces of oil paint and a square of
canvas? 
How about a couple of yards of fabric and some thread?
1cm2 silicon wafer and a small ceramic block?
Couple of hundred small sheets of paper and some binding?

Commodities end up being priced according to cost because of
competition, but there are plenty of products for which the main cost
driver is not simply raw materials. In the case where few units will be
sold fixed manufacturing costs often becomes a significant factor. In
other cases it's design, R&D, marketing or something else. 

The thing about Monster Cable is their product really is commodity
(i.e. can be interchanged with others without making a difference) but
they manage to market it as otherwise. They claim you're getting more
than you really are, and that the other cheaper products are inferior.
I'm sure no-one here would blame you for using that other cheaper SB
Touch wall mount. Oh wait.


-- 
radish

'HELP ME RAISE MONEY FOR CHILDREN'S CANCER RESEARCH!'
(HTTP://WWW.ADAMREEVE.COM/24IN24/)
http://www.last.fm/user/polymeric
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