Perhaps it's because my own background is decidedly non-technical, but it
seems to me that the easiest way to open a discussion about free software is
to say to someone, "I use this. It's free. You should try it." Start with a
discussion about licenses and folks will just nod off.
Then again, your 'audience' is probably different from mine.
Most people I know who have any kind of interest in computers (and that's not
many of them) simply want something that works. They've bought a
Windows-loaded computer, it's now "obsolete" and the only thing they know to
do is to go out and buy another PC with Windows on it.
