On Sep 13, 11:41 am, Tom Wolper <[email protected]> wrote:
> http://consumerist.com/2010/09/spike-tv-home-of-the-10-minute-commerc...
>
> Excerpt:
>
> How long can a cable channel run commercials before viewers forget
> what they were watching and -- literally -- tune out? That's the
> question that the folks at Spike TV appear to be tacitly asking their
> audience, as it stretches the length of some of its commercial breaks
> well past existing standards -- some to as long as 10 minutes.

Does this explain a lot of Spike's schedule starting off the hour or
half-hour (I notice a lot of shows starting at :12 or :41 or :23,
which is a lot wackier than when the nets are honest about their
starting times and showing that the shows are actually starting at :01
or :02).

And one of these days, I should check Showtime's schedules, even
though they're commercial-free--ever since CBS and Les Moonves took
over, if two original series episodes run back-to-back and the first
ends before the top of the hour (even if it's at :52), SHO goes
seamless into the next show instead of waiting for the top-or-bottom-
of-the-hour like HBO.  Needless to say, SHO's also doing split-screen
generic credits--including on VOD, which really bugs the hell out of
me because no one else does it on VOD.  And if you're asking, yes,
it's the "scenes from next week's episode" they're running at the top
of the screen, which means the season finale credits at least get full-
screen on VOD.  At least Les isn't starting the next movie over the
credits of the previous show, which Bravo and TNT do a lot to my
annoyance.

-- 
TV or Not TV .... The Smartest (TV) People!
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