According to an interview with one of Billo's producers (which I
suspect was an ambush interview)--the ad was intended to be a general
pep talk for the nation:

http://www.thewrap.com/tv/article/clint-eastwood-super-bowl-ad-im-not-obamas-puppet-35149

Karl Rove's "Chicago machine" remark can be answered this way--the
President grew up in the Hyde Park neighborhood, historically left of
the Daley machine (pere et fils) and throughout his career has
seemingly purposely not aligned himself with the blue dog Democrat
Daley machine.  Of course, Rove is hoping that his audience is
exclusively talk radio listeners andd FNC watchers.

-- 
TV or Not TV .... The Smartest (TV) People!
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