On Wed, Apr 18, 2012 at 2:43 PM, Hank Fung <[email protected]> wrote: > In the portable people meter era call letters are irrelevant. It is actual > listening that counts. No more halo effects, no more impressing the survey > taker with your faux NPR listening. Call letters these days are not > important to the modern listener, unless the station deliberately brands > with them.
I would add that with every radio, except cheap transistor radios still sold at Radio Shack, now comes with station presets and people think of their stations as 1,2, or 3 instead of frequencies or call letters. -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
