On Wed, Jan 2, 2013 at 11:54 AM, Tom Wolper <[email protected]> wrote:
> On Wed, Jan 2, 2013 at 2:01 PM, Kevin M. <[email protected]> wrote: > >> Typically, all "news" network and even broadcast newscast ratings drop >> after elections and other large events. The "fiscal cliff," for all its >> supposed importance, is all about money, and talk of economics and taxation >> isn't exciting TV. >> > > I agree with Kevin and I would add that anyone who wants to measure the > movement in Hannity's audience should go back at least a year. If Hannity > lost a lot of audience compared to a year ago, that's significant and news. > If it's only since October it's due to a general drop off in interest in > politics after an election. > > While it is a good point that the most helpful comparison is really to a year ago (and maybe even to 2 years ago, which was an election year, or 4 years ago, which was the last presidential election year), to be fair, the point here (expanded on in what looks like the original source in the Daily News here: http://www.nydailynews.com/entertainment/tv-movies/sean-hannity-big-loser-2012-election-article-1.1228269) was that Hannity has lost a bigger fraction of his ratings than has O’Reilly (50% vs 30%), the implication being that Hannity relied more on the faith-based political posturing of Dick Morris and the like than did O-Reilly (I would not know if this is true), and so alienated more disillusioned, isolated viewers). They also compare the drop-off to MSNBC and CNN, and found a lot more for Hannity: "Adding insult to injury, two of Hannity’s rivals on MSNBC, Ed Schultz and Rachel Maddow, held onto huge chunks of their audiences, while at CNN, far less politically polarizing host Anderson Cooper lost almost none of his viewers postelection." Of course, these kinds of comparisons do need to be made in the context of how much each broadcast is helped by the political season; it may be for example that Hannity gains more viewers during intense political interest than either his Fox or non-Fox competitors, and so also loses more than they do when the political season is over. And, also of course, Hannity and Fox News are still kicking the asses of both MSNC and CNN. -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
