Phil Griffin, the President of MSNBC, explained their recent ratings drop (and CNN's ratings rise) by noting that "breaking news" is not "our brand".
http://www.mediabistro.com/tvnewser/msnbcs-phil-griffin-were-not-the-place-for-breaking-news_b182041 This is an interesting marketing strategy: "If you want actual news, go to CNN". -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/groups/opt_out.
