This leads to an interesting question: with the clear divesture of NBC News
(as evidenced by NBCNews.com being its own URL), has MSNBC effectively
accepted that they're never going to be a news leader and is playing
straight for the liberal opinion crowd?


On Mon, Jun 3, 2013 at 9:21 AM, PGage <[email protected]> wrote:

> Phil Griffin, the President of MSNBC, explained their recent ratings drop
> (and CNN's ratings rise) by noting that "breaking news" is not "our brand".
>
>
> http://www.mediabistro.com/tvnewser/msnbcs-phil-griffin-were-not-the-place-for-breaking-news_b182041
>
> This is an interesting marketing strategy: "If you want actual news, go to
> CNN".
>

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