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From: Tom Wolper <[email protected]>
Sent: Wednesday, October 30, 2013 6:07 PM
Subject: Re: [TV orNotTV] Holmes' debut numbers below predecessor
"People who write about like to use ratings without context to set up
comparisons. That makes sense as the numbers are clear and they can be used to
compare the viewership of one show to another. But they always have context.
The ratings are used to set ad rates and they establish the revenue for a show.
So the real number is the revenue a show draws and the net revenue after
expenses. So even if the lower number Holmes gets translates into lower
revenue, the budget for his show is most likely much less and the net revenue
could be higher."
Based strictly on the size of his set, which could probably fit into the old
Lopez Tonight space 2 or 3 times, I suspect The Pete Holmes Show is
substantially cheaper to produce. While Holmes does rely on pre-taped pieces
for perhaps a third of his show, I don't think that wipes out any other
cost-savings advantages.
Will TBS cut a little more slack to a CONACO property that follows Conan
compared to something produced by a different outfit. Maybe.
David
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