On Thu, Nov 7, 2013 at 9:34 AM, Joe Hass <[email protected]> wrote:
> I was rather surprised that Fox Sports 1 got the hype level it did, given > its limited content at launch. Now it turns out they're already doing > make-goods on the mothership, including during the World Series. > > > http://adage.com/article/media/fox-sports-1-ratings-shortfall-a-win-advertisers/245141/ > > I still think NBCSN is the horse to bet on in the ESPN competitors, > especially with rabid (albeit small) sports bases in the NHL and Premier > League. > The hype, and the threat to ESPN, is the potential dump of live big time sporting events onto FS1. If they eventually find a way to put baseball, racing and especially football games on FS1, ESPN will feel the pinch. ESPN has it deeply encoded in its corporate DNA that its live team sport coverage contracts transformed it into what it is today, and lives in fear of someone else doing the same thing. And as the adage article notes, the advertisers who have been living under the thumb screws of ESPN are likely to be very tolerant of under performance by FS1 (and NBCSN) in the short and middle term because it is in their interest to get more competition going. -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/groups/opt_out.
