It couldn't hurt. "Today" needs help. I've been watching more of "Today" since I started working from home at the beginning of this year, and one thing struck me right away - the division between hard news and infotainment doesn't exist anymore. It used to be that the transition from news to infotainment was a gradual slide starting from 7:30 until 9; now if they manage 10 minutes of actual 'news' in the 7:00 hour (and I don't mean anything involving a Kardashian), that's a good day.
I'll come right out and say that the 4th hour dilutes the "Today" brand. You want a clone of Kelly & Michael? Congratulations, you've got one (minus the studio audience). But spin it off, give it to Peacock Productions and call it something OTHER than "Today". Because right now, NBC's breadwinner is less associated with news and information than it is with two boozy middle-aged women drinking heavily at an inappropriate hour of the day. And as far as the 3rd hour...honestly, other than star power, if there's a substantive difference between it and "Access Hollywood Live" (another show that seems to exist only to block time on NBC O&Os), I haven't figured it out. On Thursday, May 8, 2014 11:25:56 AM UTC-4, Bob Jersey wrote: > > Jamie Horowitz, who while at ESPN birthed shows like *Olbermann* and *First > Take*, and helped bring the World Series of Poker to TV, was once part of > the Peacock's Olympics staff, and shared in four Emmy awards. *Variety > <http://variety.com/2014/tv/news/espns-jamie-horowitz-to-join-nbc-news-as-senior-vp-and-general-manager-1201174498/>*(link) > > B > > > -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
