On Fri, Oct 7, 2016 at 12:05 PM, Joe Hass <hassgoc...@gmail.com> wrote:
> Apparently the media buyers seemed to forget that the Web is a completely > different medium, with a completely different behavior than TV. > > http://adage.com/article/digital/twitter-s-nfl-live- > stream-numbers-underwhelm-sponsors/306189/ > > I don't care what AP says: I'm capitalizing "Web" when it refers to the > World Wide Web. > If I am watching a game on my TV and it turns to be boring there is a chance I will leave the TV on while I look at stuff on my tablet or read the paper or do a crossword puzzle. If I were to watch a game on my tablet and it was boring I would just switch away to another app and maybe check back later. I don't understand why advertising execs expect people watching on Twitter to stick with the game. -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to tvornottv@googlegroups.com To unsubscribe from this group, send email to tvornottv-unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to tvornottv+unsubscr...@googlegroups.com. For more options, visit https://groups.google.com/d/optout.
