Thanks for that link.

I think the author is being a little naive however. I've just finished a
new book by Ben Fritz called The Big Picture which is very much worth a
read if you want to understand current Hollywood. As he and many others
have noted, the middle has fallen out of the market place now. Studios no
longer make $50-$80m movies because they put all their chips in juggernauts
that ideally belong to cinematic universes. Yes, at the low end, a few
independent pictures creep out. Indeed horror is something of an outlier,
with sometimes very profitable series being made at low budgets. But just
getting Tom Hanks or Brad Pitt in your film is no longer enough.

So these films go to Netflix - and perhaps Amazon. If they weren't buying
them, then I'm afraid that they wouldn't appear at all in cinemas.
Especially outside of cities like New York, LA and London. Everyone feels
much safer with the Star Wars or Avengers movie. As the article points out,
major studios are releasing far fewer films altogether.

In the UK Annihilation went straight to Netflix which was a real shame
because I'm sure that film would have been stunning at the cinema. But I
couldn't swear that it would have done massive box office even with that
cast and a British director. (It was even partially shot just up the coast
from where my parents live!).

I think the marketing of Netflix movies is a struggle - they're not
spending the cash a distributor would if they released the movies to
theatres - with a few notable exceptions. Personally, I'd like to see a
film reviews alongside that week's theatrical releases in newspapers. But
although I might not recognise all the titles at the top of The Ringer's
piece, I think it's fair to say that if you listed every film that had been
in cinemas so far this year, there would be dozens that I couldn't honestly
remember either. And many of them will have been, well, average.

Both Kodachrome and Mercury 13 are on my Netflix list - but I need to catch
up with Westworld first. I definitely want to see new films from Paul
Greengrass and Alfonso Cuarón! I just caught a trailer for Anon by Andrew
Niccol, and I'm curious because I still love Gattaca (It's direct to Sky in
the UK, but I believe Netflix elsewhere).

If Netflix does a better job than it has done in alerting me to these kinds
of films, and spends less time telling me about Adam Sandler films that I'm
not going to watch even drunk, then perhaps the model might work. While the
company is haemorrhaging money and to my mind the jury's still out on
whether they have a long-term sustainable business model, if their growth
continues and they keep giving me things I want to see and, importantly,
can direct me to them, then maybe it'll work.


Adam

On Mon, Apr 23, 2018 at 6:42 PM, Kevin M. <[email protected]> wrote:

> Just as there was a dot-com bubble in the 90s, I suspect we aren’t far
> from an online media bubble, or at least a major restructuring of how
> movies and TV are financed. Just as the unions seemed to be working out
> fair (or fairer) compensation for DVDs, content distribution shifted to
> downloads and streaming. So we have to go through it again.
>
> There is a finite number of venture capitalists who can throw gobs of
> money at all of the companies like Netflix and Hulu, to get nothing in
> return.
>
> On Mon, Apr 23, 2018 at 10:28 AM Steve Timko <[email protected]> wrote:
>
>> A recent surge in new movies added to the service has made Netflix the
>> biggest producer of original films in America. But if most of them are
>> completely ignored, does it matter how many the company makes?
>>
>> https://www.theringer.com/movies/2018/4/20/17258960/
>> netflix-movies-streaming-business
>>
>> Not sent from an iPhone
>>
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