While they may not have the $$$ to compare with the networks, this seems like 
something E! would love to take on.
David

    On Monday, April 26, 2021, 3:41:24 PM PDT, Kevin M. 
<[email protected]> wrote:  
 
 I can only liken it to the decline of beauty pageants; what once were the talk 
of the water-cooler, big rated, hyped, and dirt cheap to produce, pop culture 
has reduced them to the nothings they deserve to be. Eventually, the constant 
stream of bad press and public criticism is going to force the networks to end 
the practice of televising the reading of names followed by the patting on the 
backs of those names. There’s no merit to it, and it only feeds the very 
ego-driven machine that both the right and the left are sick of.
Banish them to cable, of better still create an all awards show streaming app 
so we can genuinely see how many (or how few) care enough to fork over money to 
watch them.
On Mon, Apr 26, 2021 at 3:31 PM PGage <[email protected]> wrote:

That seems unlikely, at least re Oscars, which even with a 58% drop in ratings 
would be the highest rated show on most any day of a regular week.
What will almost certainly change, for Oscar and other main Awards shows, is 
the magnitude of the revenue stream they provide. If the Academy one year soon 
has a 30%-40% reduction in its income, that may change a lot of things.
As someone who likes the Oscars (not other award shows so much), what would 
please me is if the drop in revenue deflated much of the bloated production 
values of the usual ceremony, and brought it back to what it really always has 
been, and was to a large extent last night.
On Mon, 26 Apr 2021 at 2:45 PM Kevin M. <[email protected]> wrote:



I hesitate to make light of Covid, but it would certainly be an upside to the 
pandemic if one of the end results was an end to televised award ceremonies. 
On Mon, Apr 26, 2021 at 2:06 PM PGage <[email protected]> wrote:





Looks like the LAT was right (and my optimistic prediction wrong) - Oscar 
ratings down 58%, in the single digits (9.85M vs 23.6M last year). This worse 
that the Grammys, but (slightly) better than the Golden Globes.
If next year ratings return to their pre COVID declining trend, we would expect 
them to rebound to around 20M, or twice  last night. That does seem optimistic, 
as it is hard to turn back the clock on viewing habits.




https://deadline.com/2021/04/2021-0scars-tv-ratings-academy-awards-low-abc-disney-1234744135/
On Sun, 18 Apr 2021 at 7:40 AM PGage <[email protected]> wrote:

The Grammys and Golden Globes saw ratings fall 53% and 60%. Oscar ratings fell 
about as much (44%) from 2014 through 2020. 23.6 million people watched 
Parasite win Best Picture last year. 
So, the guessing game is, will Oscar ratings drop as much as the other award 
shows, and will that set a new normal?
My prediction is that ratings will be down at levels close to the others, but 
somewhat less, both because it’s the Oscars, and things are starting to open 
up.  I am going with -37%, or about 14.8 Million viewers. I suspect the Academy 
and ABC would be happy with that rather optimistic prediction; the linked LAT 
story contemplates viewers in the single digit millions.


https://www.nytimes.com/2021/04/18/business/media/academy-awards-tv-ratings-audience.html?referringSource=articleShare





  

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