It sounds like none of the three new options would require Sunday Ticket
subscribers to pay to become a regular streamer, which I guess means they
learned from DirectTV there is more money to be made selling the $300/year
football deal than in using it to attract more regular customers. But how
many Ticket subscriptions do they have to sell to make the $2 Billion
profitable?

Also, looks like the NFL wants the rights owner for Sunday Ticket to also
be a part owner of NFL Media, which runs NFL RedZone, which I always
thought was basically an alternative and competitor to Sunday Ticket.

On Mon, 27 Jun 2022 at 6:08 AM Adam Bowie <[email protected]> wrote:

> An interesting piece from CNBC suggesting that the NFL is being slow in
> finalising bids for the Sunday Ticket rights:
>
>
> https://www.cnbc.com/2022/06/24/disney-apple-and-amazon-keep-waiting-as-nfl-considers-sunday-ticket-offers.html
>
> Disney, Apple and Amazon are all in the mix, but the NFL wants the winning
> bidder to become a partner in NFL Media.
>
> Oh, and anyone thinking that maybe one of these digital players would
> swallow the cost and offer the package cheaply, it seems that the NFL's
> deals with broadcasters means that the package would still have to retail
> for around $300.
>
>
> Adam (who remains fascinated by sports TV rights deals no matter where in
> the world)
>
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