Marketing has always been about "multiple ways to do predominantly the same
thing"  you have a newspaper campaign, poster campaign, radio, tv, cpc ads,
web banners, cold calling etc,  these are just some more.

-----Original Message-----
From: [email protected]
[mailto:[email protected]] On Behalf Of Bill Haskett
Sent: 28 March 2013 21:55
To: U2 Users List
Subject: Re: [U2] Social Networks for MV

The biggest issue I have this all of this social media craze ("emperor's new
clothes") is the time it takes to manage multiple ways to do predominately
the same thing. Although with enough resources, these marketing avenues are
manageable, for small businesses, there aren't enough resources in house.
In addition, to outsource requires tremendous luck in the selection process.

Secondly, the level of self-absorption in these social media outlets is 
so monumental, what can I say?   It's like talking with someone who 
spends the entire time preening themselves in from me.

Just a thought, or two... :-)

Bill
Untitled Page


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----- Original Message -----
*From:* [email protected]
*To:* U2 Users List <[email protected]>
*Date:* 3/28/2013 2:14 PM
*Subject:* Re: [U2] Social Networks for MV
> Here's another article about social media.  While it addresses more
consumer facing data, you can easily see how some B2B companies can take
advantage of the same concepts:
> http://www.thetibcoblog.com/2013/03/12/why-do-companies-find-it-so-har
> d-to-get-social-media-right/?goback=%2Egde_43707_member_225094184%2Egd
> e_43707_member_222896835
>
>
> -----Original Message-----
> From: [email protected] 
> [mailto:[email protected]] On Behalf Of Tony 
> Gravagno
> Sent: March-19-13 2:40 PM
> To: [email protected]
> Subject: Re: [U2] Social Networks for MV
>
>> From: Robert Houben
>> And just to mess with your heads a bit more...
>> http://smallbiztrends.com/2013/03/10-reasons-business-pinterest.html
> Oh dear, you seem to have provoked yet another blog. :) 
> http://nebula-rnd.com/blog/tech/mv/2013/03/socialmv3.html
>
> Summary: It's not just the individual services. Each of us has different
roles in life. Pinterest might not appeal to us as MV people but it might
appeal to the companies we support who wish to use it for marketing. And
while you might not want to tweet about your MV epiphanies, in the broad
landscape of social media there are many APIs (web services) for extracting
data into your MV system, and publishing data from your MV system. As
professionals and business people, ignoring this can be a strategic mistake.
>
> Thanks for the ongoing inspiration.
> T
>
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