Hi Tiemo,

I guess everyone has a different take on this and there are quite a few options. I will for sure not claim completeness in this email, nor will I claim to be right in any point I make. :)

I think it is important not to be paranoid about piracy. There will always be the cheapstakes that will try to get everything for free. Those will never be your customers. They just won't. If they can not get it for free, they will search for something different. I don“t think these people is what I need to care about. If I use something sophisticated to "protect" my work, I only risk to challenge someone to get around my protection scheme. And if they try, they will get around it. Using 3rd party technology like wrappers around your application only increases the likelyhood that a cracker has it easier to get around the protection. If the protection technology is cracked for any other application, it will be fairly easy to get around it for MY app. too if it is protected using the same technology. I would only considder a wrapper option, if I used a payment processor with an affiliate system, that stores data in the wrapper to pay out my affiliates (custom builts)

IMHO it is important to make it easy enough for a person that is willing to open the wallet to do so. And leave them with a "Yes, it was worth to pay for it" feeling. This is not only about the techology you use to protect your work, but also about the experience in buying it. Depending on the kind of application you develop and the way you deliver to your users, you have different options, which can leave your users with a positive feeling about your software or mildly to terribly annoyed.

If you deliver on a disc, you might require the disc to remain in the drive, which I would not like to use. I would prefer all the stuff installed on my HD or if I need to save space, have the option to run of the Disc. If you deliver download versions you might go the timeout or the crippleware approach. A timeout can be based on a date xyz days after install, a given time of actual use or a number of launches, while a crippled version would become only fully functional after the app has been purchased. Both approaches require the user to enter an unlock code that he has to purchase from you. For different types of programs, different approaches might be the best fit. These methods require that you store some information in a sensible place on the users machine. So you would need to take care that the file is not too easy to find if you go with a timed copy. If you store the key for a crippled application, that would be less important, as it would not make sense to delete the unlock code and thus reverting the programm to demo mode. You have the option to call home, to check if the key they are trying to use has been stolen, but I do prefer not to. I do not trust apps that call home, why should anyone else?

It is important to make the entering of the key as easy as possible (I learned that the hard way). Give an option to paste from clipboard and strip all whitespace before and after. Prompt the user if the stuff pasted is wrong (multiple lines for example) Nothing is more frustrating when you try to enter your user data and it is too complicated. If this works in your app, it is important to make it as easy as possible for your customer to pay you. If you have to click more than twice on your homepage to buy your product they might have lost interest already. If you use an online payment processor make sure to send out the registration immediately. Here is how I do it in my games:

Game times out after an hour playtime. It has an unlock code checker and links to the order now page on my website. Payment is handled by PAYPAL (I know, i know) Once purchase is done PAYPAL sends a so called instant payment notification to my server. A PHP script receives the IPN and extracts the relevant purchase data from the IPN. The script then generates an unlock code that the checker in the game will parse. This code is sent by email and displays the unlock code to the user. The whole process is (hopefully) convenient for the buyer, but also saves me a heap of work, as I do no longer need to generate unlock codes by hand.

2 euro cents.

Malte_______________________________________________
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