Kay C Lan wrote:

I believe Steve's last 'will spell the end of Apple' decision was made about
30 April when Apple stock was around $261.09.

Apple's stock price <> third-party developer revenue.

As a shareholder, I think moving 30% of the Mac world's software revenue into their own pocket is one of the most brilliant business moves in the company's history.

For Apple.

For developers it's a bit different.

Take a good look long at OS X 10.7's Launch Pad and consider the implications.

Once independent web distribution means a 30% loss to Apple, it would be a slap in the face to their shareholders if Apple didn't do everything possible to communicate to their audience that App Store apps are the only cool ones, the only convenient ones, the only safe ones; ultimately, the only desirable ones.

While it may seem comical today, this dialog box may not be completely unimaginable a year or two from now:
<http://livecodejournal.com/blog.irv?pid=1287696062.654893>

As a developer that's frightening, but as a shareholder I would expect nothing less.

--
 Richard Gaskin
 Fourth World
 LiveCode training and consulting: http://www.fourthworld.com
 Webzine for LiveCode developers: http://www.LiveCodeJournal.com
 LiveCode Journal blog: http://LiveCodejournal.com/blog.irv
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