Phil and Stan (on a separate thread) seem to have missed another point.  We
are dealing with a company that is applying US marketing standards to a
country that is not part of the US.  In spite of the apparent similarities
between the US and Australia (I have not visited either, but I have met a
number of people form both), they are separate countries, each with their
own laws. 

 

  _____  

From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf
Of Phil Chernack
Sent: 12 January 2008 19:36
To: U.S. Metric Association
Subject: [USMA:40030] Re: Finishing metrication in Australia

 

I think we are confusing several issues here.  The problem with Subway is
not a labeling issue rather a marketing one.  It seems that Pat's main point
of contention is that after years of Australians getting used to seeing
metric measures in common day places, Subway comes in and, through its
marketing, is using non-metric units to market its products.  A 6 inch or 1
foot sub is just a name, not an actual measure.  Perhaps what Subway should
do is market a 15 and 30 cm or (as I always referred to them) a half and
whole. 

 

As for metric labeling and the UPLR in the U.S., once again, I don't think
many of those here really understand what the UPLR is.  Unlike the FPLA
which is federal law, the UPLR is referred to as a "model law" or example of
what a state can adopt for its labeling laws.  Some states, through statute,
automatically adopt the latest version of the UPLR as promulgated by the
NCWM.  Others adopt it through various administrative or legislative means
and yet others create laws based on or use parts of the UPLR.  Non-adoption
of the UPLR does not necessarily mean metric only labeling is not permitted.
Even in states like NY and AL laws that make the metric system legal for use
also imply that metric only labeling would stand up in court if challenged.
In some cases, if metric only labeling is not specifically prohibited, it is
by default, permitted.  The key here is finding out in the states in
question if there are any specific prohibitions against metric only labeling
and if so, what is necessary to change it.  

 

Phil

On Jan 12, 2008 10:52 AM, STANLEY DOORE <[EMAIL PROTECTED]> wrote:

Since all but two US states now allow metric only packaging, why not let
them use metric units only be printed and used as labels?

Stan Doore

 

----- Original Message ----- 

From: Martin Vlietstra <mailto:[EMAIL PROTECTED]>  

To: U.S. <mailto:[email protected]>  Metric Association 

Sent: Saturday, January 12, 2008 7:56 AM

Subject: [USMA:40026] Re: Finishing metrication in Australia

 

Pat,

 

If Subway persist in ignoring your letters, would it help if you were to
lodge an official complaint to your Government (state or federal as
appropriate under Australian law).  After all, it is my understanding that
Australia banned the use of imperial units many years ago and as you rightly
point out, re-introducing them will undermine the teaching of science and
mathematics in Australia (as is happening in the UK). 

 

Regards

 

Martin 

 


  _____  


From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf
Of Pat Naughtin
Sent: 11 January 2008 07:29
To: U.S. Metric Association
Cc: USMA
Subject: [USMA:40024] Re: Finishing metrication in Australia

 

On 2008/01/02, at 9:10 AM, Ezra Steinberg wrote:

 

Pat:

I was just wondering if, with a new government now in place, there might be
any efforts to help certain industries (such as textiles) complete
metrication (perhaps by their switching from centimeters to millimeters). 

Best wishes for the new year!

Cheers,

Ezra

 

Dear Ezra,

 

No, I don't think that the change of government in Australia will have much
effect on metrication. After the initial burst in the 1970s political
parties generally decided that there was little interest in metrication
matters as a political issue and since then they have simply ignored it. 

 

This leaves a political vacuum where others may decide to use old pre-metric
measures for their own commercial purposes.For exampleexpatriatesfrom the
USAsuch as Subwayare currently pushing the ideas of a 'footlong' and a
'sixinch' andKFC is emulating this witha 'nine inch' bread roll filled with
chicken as a marketing device. 

 

I have written to KFC pointing out my opposition to their '9 inch' campaign
I had no reply. Here is a copy.

 

 

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