This morning (2008 July 1) on the NBC TV Today Show, here in the US, the
rise in the cost of milk was discussed extensively and the new milk jug was
shown.
They mentioned that, because of its shape and size of the new jug, the cost
of milk would be reduced by about twenty US cents because transportation costs
would be reduced. No mention was made that the new jug was designed to hold 4
litres (metric) rather than four quarts.
Many months ago, the USMA published an article I wrote (with a photo)
comparing the new milk jug with other liquid containers - 4-quart milk, water,
soda and water.
However, no mention was made on the TV news program that the new jug was
designed for four litres (metric) rather than for four quarts.
See USMA Metric Today 2007 May/June issue for the article, with photo, I
wrote about the new shape and size of the new milk jug.
Stan Doore
