Dear GOOD people,
I want to comment on you page at
http://awesome.goodmagazine.com/transparency/013/transparency013burningfuel.html
You may not be aware but your choice of measures makes it difficult
for an international reader to comprehend what you are on about and
therefore makes it almost impossible to encourage anyone to do
anything about the worldwide problem you are attempting to address.
As examples:
When you write gallon, which gallon do you mean?
If it is a gallon (USA) does this mean that you think peak oil and
peak energy are USA-only problems and are irrelevant to the rest of
the world.
When you use the word calorie, which calorie do you mean?
I know of about 30 different calories including the original one used
for human food in the USA (the amount of heat needed to heat 4 pounds
of water by 1 degree Fahrenheit, Dr Lulu Hunt-Peters 1919)
When you use the word pounds, are you referring to pounds of mass or
pounds of force?
As you know all of the research needed to provide the figures you
quote were all done in metric units and then dumbed down for the
citizens of the USA. This dumbing down, in my opinions, belittles the
people of the USA unnecessarily by treating them as if they are all
simple minded children.
Knowing that your overall goal is to:
What is GOOD?
GOOD is the integrated media platform for people who want to live well
and do good. We are a company and community for the people,
businesses, and NGOs moving the world forward. GOOD's mission is to
provide content, experiences, and utilities to serve this community. (http://www.good.is/about/company.php
)
Might I respectfully suggest that, to keep moving toward the goals of
your website that you might also consider moving toward the use of the
metric system.
These references might help:
http://www.metricationmatters.com/metric_conversion.html
http://www.metricationmatters.com/docs/AWordAboutGlobalWarming.pdf
Cheers,
Pat Naughtin
PO Box 305 Belmont 3216,
Geelong, Australia
Phone: 61 3 5241 2008
Metric system consultant, writer, and speaker, Pat Naughtin, has
helped thousands of people and hundreds of companies upgrade to the
modern metric system smoothly, quickly, and so economically that they
now save thousands each year when buying, processing, or selling for
their businesses. Pat provides services and resources for many
different trades, crafts, and professions for commercial, industrial
and government metrication leaders in Asia, Europe, and in the USA.
Pat's clients include the Australian Government, Google, NASA, NIST,
and the metric associations of Canada, the UK, and the USA. See http://www.metricationmatters.com
for more metrication information, contact Pat at [email protected]
or to get the free 'Metrication matters' newsletter go to: http://www.metricationmatters.com/newsletter
to subscribe.