Interesting article about how Anheuser-Busch will be launching BudTV 
durring the Stupid Bowl. 

http://publications.mediapost.com/index.cfm?
fuseaction=Articles.showArticleHomePage&art_aid=39353

This is interesting. I wonder what kind of content they'll be pushing
exactly. If they are just going to push ads I doubt that they will be
all that successful. People are already pretty ad averse, I doubt 
that they will want to just subscribe to an ad only feed. If they 
have good content it might work. It also kind of sounds like they 
might be developing a delivery mechanism outside of itunes--but that 
could also just be poor writing. Overall it could be good in general 
in terms of penetrating the conscienceless of the general public 
about this kind of media distribution. But it could also taint it 
with a bad corporate stigma. Who knows? 

Thoughts?

Bill Streeter
LO-FI SAINT LOUIS
www.lofistl.com





 
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