--- Enric <[EMAIL PROTECTED]> wrote: > If the ad was generic enough it may have longer > pertinence. But I > would think the ad would be less meaningful and > valuable to the > company paying for it in time.
seems like sponsorship campaigns would potentially have a greater chance of maintaining value in this time-shifting situation - associating your brand with the brand halo of a RB has a value, even if you're not selling a specific product. one of the reasons internet advertising at the level of raw banner ad units is hard to effectively measure is that even if a user doesn't click on the ad, there's value in just getting your message or your brand in front of a user in the first place. i can easily see google ad sense extended into videoblogging by way of intelligent tagging, however. imagine a protocol that calls their ad server when you start watching the file and has a relevant, contextual ad to show you by the end of the file. sure, in today's world, shifting video to the ipod would break that - but these video players will definitely not be without wireless connectivity forever (if phones don't simply usurp these devices' role altogether). -scotto -- CHERUB - the vampire with bunny slippers http://www.cautionzero.net/cherub/ __________________________________________________ Do You Yahoo!? Tired of spam? Yahoo! Mail has the best spam protection around http://mail.yahoo.com Yahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/videoblogging/ <*> To unsubscribe from this group, send an email to: [EMAIL PROTECTED] <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/
