[videoblogging] Networks afraid of vlogging?

[Randolfe Wicker]

I read an interesting article today about how NBC made You Tube stop carrying a downloadable segment of a show that NBC also had as a free download on it's own site.   I can imagine what fun "remixing" some of this commercial stuff might be.   Here is just the beginning of the article:   NBC Needs To Fall Into Some Internet Marketing Cracks A media critique by Wayne Friedman, Monday, February 20, 2006   NBC DOESN'T WANT THE HELP of strangers--especially strangers who want to help promote its shows. Such is the case with YouTube.com, which offered up a free download of a short "Saturday Night Live" sketch. NBC itself also offers the sketch free on its Web site. But NBC told YouTube to give the skit the heave-ho. Why? Perhaps this could lead to abuse. Perhaps someone would get too crazy and start promoting other shows, real crappy ones. Then what? I don't know. Perhaps they could climb out of last place. NBC's official response to YouTube is this: "We're taking a long and careful look at how to protect our content," said a spokeswoman, who added that the company means no ill will toward fan sites. This is backward thinking. Buzz marketing, viral marketing, word-of-mouth marketing is what network marketing executives should be dreaming about, efforts which can coolly relaunch shows, or tout quality--but underappreciated--shows. Viral marketing may be imperfect--but it could be the answer in an age of fractionalization" Randolfe (Randy) Wicker   Videographer, Writer, Activist Advisor: The Immortality Institute http://www.blip.tv/posts/?user=Randolfe%20Wicker Hoboken, NJ http://www.randywickerreporting.blogspot.com/ 201-656-3280     SPONSORED LINKS Individual Fireant Use YAHOO! GROUPS LINKS  Visit your group "videoblogging" on the web.    To unsubscribe from this group, send an email to:  [EMAIL PROTECTED]    Your use of Yahoo! Groups is subject to the Yahoo! Terms of Service.

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