interesting reaction... http://www.readwriteweb.com/archives/steve_jobs_music_drm.php
On 2/7/07, Joshua Kinberg <[EMAIL PROTECTED]> wrote: > > Posted a reaction on my blog (trying to blog more these days)... > > <http://www.joshkinberg.com/blog/archives/2007/02/steve_jobs_take_1.php> > > -Josh > > > On 2/7/07, Rupert <[EMAIL PROTECTED] <rupert%40fatgirlinohio.org>> > wrote: > > Really interesting. And not just related to music. Online video > > content is getting seriously locked up with DRM, and exactly the same > > argument applies: > > > > Steve Jobs: "The third alternative is to abolish DRMs entirely... and > > Apple would embrace it in a heartbeat. If the big four music > > companies would license Apple their music without the requirement > > that it be protected with a DRM, we would switch to selling only DRM- > > free music on our iTunes store. Every iPod ever made will play this > > DRM-free music. > > > > Why would the big four music companies agree to let Apple and others > > distribute their music without using DRM systems to protect it? The > > simplest answer is because DRMs haven't worked, and may never work, > > to halt music piracy... these same music companies continue to sell > > billions of CDs a year which contain completely unprotected music." > > > > I have ripped many of my DVDs to my Mac and iPod, and TV is taped and > > digitised and YouTubed. Trying to DRM content sold legally on online > > stores is pointless, expensive and even counterproductive. As I > > banged on about a couple of weeks ago, the BBC is obsessed with DRM, > > as so many broadcasters are - they just don't Get It, and yet they > > could be leading the way since they're uncommercial. > > > > They're limiting the growth of the technology and marketplace in > > pursuit of an expensive lost cause. The assumption is No DRM = > > Unlimited Piracy = No Revenues & Problems with the Regulator. > > There's a whole lot of politics here, but what annoys me most is that > > DRM limits the choices of companies like Apple and the BBC in > > developing their technologies and content, when could really take > > things forward in a progressive way. > > > > We need to put pressure on the advocates of DRM to educate them - > > they have 20th century mindsets and are afraid of the internet. But > > who do we persuade and how do we do it? Jobs must have tried to > > persuade the music companies' managements personally, and I would > > guess he's done it energetically and articulately for years. And yet > > it still hasn't worked. No wonder he's pissed off - it's Apple who > > are getting sued, not the Big 4. (that's only part of the Story, > > though, isn't it? iTunes aside, Apple have been getting more and > > more insular and walled recently, it feels, so perhaps they been > > infected with the DRM bug by their music biz partners and need to > > take their own advice) > > > > > > On 7 Feb 2007, at 01:03, Joshua Kinberg wrote: > > > > This is more related to the digital music industry, but I think its > > important nonetheless: > > <http://www.apple.com/hotnews/thoughtsonmusic/> > > > > Very interesting that Steve Jobs, whose company has probably benefited > > most from DRM, is now taking an anti-DRM stance. > > > > -Josh > > > > > > > > > > > > [Non-text portions of this message have been removed] > > > > > > > > > > Yahoo! Groups Links > > > > > > > > > > > -- Sull http://vlogdir.com (a project) http://SpreadTheMedia.org (my blog) http://interdigitate.com (otherly) [Non-text portions of this message have been removed]
