--- In [email protected], "Mike Meiser"
<[EMAIL PROTECTED]> wrote:
>
> No, I think we're pretty much on the same page bill.
> 
> In fact I think you've clarified the point.
> 
> I should say that diversity is the key.  Even though youtube doesn't
> for example deliver loyal audiences it does provide for the visibility
> to attract loyal audiences.  Neither one end of the spectrum or the
> other is good. Reaching a diverse audience is good, because you need
> to be visible enough for your core audience to find you.

I like this idea... Core inside Diversity.  Similar to panning for
gold. :)

--
Bill


> In the same way sex sells.  If that's all you have in this space
> you've got sh*t.  Why... because increasingly a host is going to have
> to have a more and more shrewd personality... be more of a geek. Have
> more knowlege of the subject matter.
> 
> This is not a knock at all, but when Amanda started working at
> rocketboom she new nothing about online culture. She was however a
> quick learner. She didn't have much street cred though, nor did she
> need it.  Veronica on the other hand has tremendously geeky interests
> and cred. She's not just a pretty face.
> 
> This is the trend... more cred, more shrewdness, more substance, more
> passion for the subject matter. Ultimately that will rule out over the
> whole pretty face routine.
> 
> I mean, look at Leo Laporte. ;)
> 
> But that's another tangent... the tech curmudgeon, the non-threatening
> host that makes everything safe for all the non-geeks... but that's a
> whole nother' email.
> 
> It goes with the maturity of the space.
> 
> I didn't finish that last email the way i had intended either.
> 
> Sex is definitely not everything in this space, but of course a little
> sexiness never hurt anyone's numbers.
> 
> -Mike
> 
> 
> On 11/12/07, Bill Cammack <[EMAIL PROTECTED]> wrote:
> > --- In [email protected], "Mike Meiser"
> > <groups-yahoo-com@> wrote:
> > >
> > > And don't listen to Daniel McVicar. :)
> > >
> > > Sorry daniel.  Sex sells is B.S.   If you want a genuine audience...
> > > an audience of makers, participators and creators... like maholo
> > > fundamentally needs to survive... you're downplay the overt sexiness
> > > of Veronica, and up-play her obvious street cred.  Veronica
should go
> > > all out and be the geek and gaming girl she was born to be...
not put
> > > on the tight fitting shirt and dumb herself down.
> >
> > I agree, and disagree. :)
> >
> > First of all, *obviously* sex sells.  It always has, and it always
> > will.  In LIFE.  Not just in video blogs. :)
> >
> > Maybe we should make a list of the 'top' video blogs with female leads
> > and the 'top' video blogs with male leads.....
> >
> > The part where I agree with you is that you need for the chick to have
> > a personality, AND either be able to come up with cool dialogue
> > herself or have the ability to deliver what the ghost-writers make up
> > for her.
> >
> > Dan's not saying for anyone to "act like a bimbo" or "dumb anything
> > down".  The fact remains that if you remove chicks as the hosts on
> > your shows, your views are going to plummet.
> >
> > In an ideal world, you can put anyone that looks like anything in
> > front of a camera and have people tune in on a regular basis.  Until
> > then, attractive women will always be more in demand and receive more
> > attention than unattractive women or guys in general.
> >
> > Please feel free to prove me wrong. :)  If you can, I'll admit that
> > you've changed my mind, publicly, in this same forum where I'm making
> > these assertions. :D
> >
> > --
> > Bill Cammack
> > http://CammackMediaGroup.com
> >
> >
> >
> > > This is much like the youtube issue earlier.  Youtube courts a
lot of
> > > non-genuine traffic... people there for the crowd and spectacle...
> > > people who leave assinine comments and wouldn't watch your show
if it
> > > wasn't the most popular video of the day.
> > >
> > > This is VERY often seen amongst many top youtube people. 500,000
hits
> > > on one video 11,000 on the next.
> > >
> > > In the racing world you're only as good as your last race... in the
> > > youtube world your only really as big as your least viewed
video. That
> > > is more reflective of your real audience.
> > >
> > > In order for maholo to survive it must tap into that culture of
> > > creators, makers, participators... communicators.
> > >
> > > -Mike
> > >
> > > On 11/12/07, danielmcvicar <danielmcvicar@> wrote:
> > > > Hi Jason
> > > > Your view level is pretty good, your show looks very good.
> > > >
> > > > If you want more views, put it across the board on multiple
> > servers and hosts.  You'd be
> > > > surprised at how many you can get at Daily Motion.
> > > >
> > > > You may also experiment with short sweet and sexy promos.   Across
> > the board.
> > > >
> > > > Sex is what attracts attention the most, the hook is something
> > that you have an instinct
> > > > for.
> > > >
> > > > Then, as a daily show, you are a service, liek Rocketboom, more
> > than a brand like French
> > > > Maid TV.  Your audience will find a certain comfort in watching
> > the videos daily.
> > > >
> > > > What I enjoyed with The Late Nite Mash experiment was a surprise
> > to me...coming from
> > > > audience counting media.  It was the collaboration that I found
> > online and in the
> > > > community.
> > > >
> > > > All the best with your show.
> > > >
> > > > Daniel
> > > >
> > > > --- In [email protected], "Jason McCabe Calacanis"
> > <jason@> wrote:
> > > > >
> > > > > We launched Mahalo Daily with Veronica Belmont last week as
some of
> > > > > you might know. You can find the show at
http://daily.mahalo.com and
> > > > > on iTunes. We're hosting it at Blip.Tv (for now) but considering
> > some
> > > > > other options since folks have been pinging us.
> > > > >
> > > > > I'm looking for some advice on what we can do--other than
make the
> > > > > best show we can--to grow the view to 100k+ a day quickly.
> > > > >
> > > > > We did over 120k views in the first week (about 12-37k views for
> > each
> > > > > of the first four shows) which is much more than I thought
we would.
> > > > > We've got our iTunes page running and we're syndicating the
> > videos to
> > > > > YouTube and Facebook. We've also started a Facebook, Ning,
> > Flickr, and
> > > > > Twitter groups/accounts to compliment the program. They are
getting
> > > > > nice pickup.
> > > > >
> > > > > On a business level, I'm wondering if there is anyone out
there who
> > > > > can bring in 100-250k views a day for show, perhaps in
exchange for
> > > > > exclusive hosting rights/advertising rights or something (i.e.
> > Yahoo,
> > > > > AOL, YouTube, etc).
> > > > >
> > > > > Anyone have an distribution tips?
> > > > > Has anyone done deals like this?
> > > > >
> > > > > Mahalo for any help...
> > > > >
> > > > > best J
> > > > >
> > > > > i blogged about this here:
> > > > >
> >
http://www.calacanis.com/2007/11/11/congrats-to-tyler-and-veronica-on-an-
> > > > amazing-first-week-for-mahalo/
> > > > >
> > > >
> > > >
> > > >
> > > >
> > > >
> > > > Yahoo! Groups Links
> > > >
> > > >
> > > >
> > > >
> > >
> >
> >
> >
> >
> >
> > Yahoo! Groups Links
> >
> >
> >
> >
>


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