Regarding the positive stuff for the small content creator, a possibly 
rewarding 
relationship with small local business doing the advertising....

Ive said before that a lot of small businesses dont have too high of an opinion 
about 
spending much money on advertising. I guess there are many reasons, including 
the often 
awfully produced local/radio adverts that they are used to getting. They dont 
want their 
ads to make them look bad, and they would possibly also have some of the same 
concerns 
as large advertisers when it comes to control, controversy, etc.

Plus I would say that whilst they may not be able to do bad things on the scale 
of large 
companies, they often arent saints either and would have just the same cause to 
lie or 
distort in their advertising as a giant.

Oh well, dont mean to be negative, and Im in the camp that believes business 
should be 
changing on a real and meaningful level to fit the realities of the net, not 
the other way 
around, The net is just all the humans that you got a away with being able to 
lie to and 
pick on and exploit, but with the potential to talk to eachother, which can 
vastly reduce 
their exploitability. Business that would be happy to let all their customers 
meet and talk 
about anything, at any time, have nothing to fear. Those who have businesses 
that rely on 
the customer, or the workers for that matter, remaining divided, isolated, and 
stupid, 
might want to consider altering course. Unless you have a product that acts as 
a penis 
extension in which case people will overlook the shite. Hell people have been 
able to turn 
a blind eye to enough horrors and exploitation ove rthe centuries, despite it 
being 
obvious, so maybe the net wont make a difference after all.


Cheers

Steve Elbows

--- In [email protected], "Jan McLaughlin" <[EMAIL PROTECTED]> 
wrote:

> The alternatives are micropayments for things like news and investigative
> journalism, and geocentric advertising in support of small business.
> 
> I think $2,500 is fair for a one-minute commercial distributed widely on the
> web. If you can produce two or three of those things a month you can make a
> decent living, no?
> 
> XO,
> Jan
>


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