My concern with youtube is that they don't really seem to want to take it out 
of the bedroom. I am based in Australia, and I really can't believe the crap 
that is promoted. 

Let me give you some examples of three recently promoted videos:

http://www.youtube.com/watch?v=UwvLns2uEhE

http://www.youtube.com/watch?v=jRpCWvo7UdU

http://www.youtube.com/watch?v=gtx-hT7zFNU

So there you three promoted videos that have a go at children, old people and 
gays. Maybe some of the blame lays with Australian youtube community manager, 
Damien Estreich http://www.youtube.com/user/YourTubeNEWS, but youtube employ 
him, so surely have some say in what he chooses to be featured.

Is youtube really just the 'revenge of the nerds' giving losers the chance to 
air their grievances with the world! If so, I think their is room for an online 
video portal that deals with anything other than vloggers ranting in their 
bedrooms - documentary, travel, how to, etc etc

Mark

Heath <[EMAIL PROTECTED]> wrote:                             I think that is 
really one of the greatest failures of YouTube, how 
 to deal with all those really nasty comments.  I will be honest, I 
 can't for the life of me understand why more people don't do 
 something about it.  Some of the stuff left as comments are vile, 
 just vile....maybe it really is just a small percentage, but it 
 doesn't seem like it.
 
 Heath
 http://batmangeek.com
 http://heathparks.com
 
 --- In videoblogging@yahoogroups.com, Rupert <[EMAIL PROTECTED]> wrote:
 >
 > Great point.
 > But I'm not sure they'd continue elsewhere - it hasn't happened so  
 > far.  I think the only reason the haters are so prolific on 
 Youtube  
 > is that it's so easy to comment.  There's just The Box under every  
 > video.  You write your shit and press send.  You'd think that that  
 > ease *should* translate into great community & discussion, but it  
 > doesn't.  Make people do one more thing before they press send - 
 like  
 > add their email or URL or a subject line, or have some kind of  
 > traceable identity & profile - and it becomes too much effort to 
 slap  
 > someone and run away.  That's my opinion.
 > I have comments approval turned on by default on all my videos on  
 > YouTube.  If anyone writes anything hateful, I block them AND mark  
 > them as spammers AND report them.  They should all be hunted and 
 killed.
 > 
 > 
 > On 16-Jun-08, at 3:28 PM, Clintus wrote:
 > 
 > In one hand I would love for it to burn to the ground. I hate that  
 > place.
 > 
 > On the other hand though, the "haters" that have made a home for
 > themselves there would need to seek a new place to spread their shit
 > and that means into the truly great communities out there that are
 > virtually hate free. That would be a sad day.
 > 
 > So yeah, not sure where I stand on this. Great post though.
 > 
 > --- In videoblogging@yahoogroups.com, "Heath" <heathparks@> wrote:
 >  >
 >  > Very instering article on cnet today
 >  >
 >  > http://news.cnet.com/8301-13506_3-9968220-17.html?tag=cnetfd.mt
 >  >
 >  > The big points are that Google overpaid for Youtube, (who didn't 
 know
 >  > that?) But the idea that they could actually dump it, because 
 they
 >  > can't figure out a way to make money off user generated video...I
 >  > think that is a real possibility. And I fear what that would mean
 >  > for all of the other video hosting sites if it happens.
 >  >
 >  > Read below..
 >  >
 >  > Do you remember the good ol' days of YouTube? Back when a private
 >  > company owned it and you could post and view whatever you wanted 
 up
 >  > there and no one would say a word because, well, it was 
 practically
 >  > bankrupt and copyright owners knew they wouldn't get anything 
 out of
 >  > a lawsuit? Those were the days, weren't they?
 >  >
 >  > Now, after a $1.65 billion buyout by Google, YouTube is not only 
 a
 >  > veritable junkyard for all the crap we didn't watch a couple 
 years
 >  > ago, but a bloated mess that costs too much to operate, has a 
 huge
 >  > lawyer target on it, and barely incurs revenue.
 >  >
 >  > And to make matters worse, Eric Schmidt, the CEO of Google, has 
 no
 >  > idea what to do about it.
 >  >
 >  > Speaking to The New Yorker, Schmidt said that it "seemed obvious"
 >  > that Google should be able to generate "significant amounts of 
 money"
 >  > from YouTube, but so far, it has no idea what to do.
 >  >
 >  > "The goal for YouTube is to build a tremendous community....In 
 the
 >  > case of YouTube we might be wrong," he said. "We have enough 
 leverage
 >  > that we have the leverage of time. We can invest for scale and 
 not
 >  > have to make money right now, he said. Hopefully our system and
 >  > judgment is good enough if something is not going to pay out, we 
 can
 >  > change it."
 >  >
 >  > But is changing it really the best idea? Since Google acquired
 >  > YouTube, the company has tried desperately to make something,
 >  > anything, from its $1.65 billion investment, but so far, it has
 >  > failed miserably. Of course, it thinks that 'pre- and post-roll'
 >  > advertisements may work, but the company isn't too sure.
 >  >
 >  > And therein lies the rub. If Google is unsure of how it can turn 
 a
 >  > profit on YouTube and it still has no idea if it will be able to 
 get
 >  > a return on its investment, why shouldn't it cut its losses and 
 do
 >  > something drastically different?
 >  >
 >  > Now I know that you're probably thinking that I've lost it and my
 >  > editor overlords will finally put me out to pasture, but think 
 about
 >  > it for a minute: why should a company that overpaid for a service
 >  > continue to dump significant amounts of cash into it (not to 
 mention
 >  > spend millions on copyright lawsuits) if it has no chance of 
 creating
 >  > a valuable revenue stream?
 >  >
 >  > Obviously Schmidt is doing all he can to allay shareholder fears 
 over
 >  > the YouTube debacle, but the very fact that he said anything 
 about it
 >  > is telling. And to make matters worse, Google's ad revenue on 
 YouTube
 >  > is so low, it's not even material to the financial statements. In
 >  > other words, if Google is making anything with YouTube, it 
 doesn't
 >  > even matter.
 >  >
 >  > Let's face it -- the YouTube acquisition was a major blunder and
 >  > regardless of how successful the company is in other areas, 
 there's
 >  > no reason to suggest advertisers are willing and ready to place 
 ads
 >  > on videos of 18-year olds shooting milk out their nose or 80-
 year old
 >  > men mooning a parade.
 >  >
 >  > As far as I can tell, much of the online advertising money is 
 going
 >  > to sites like Hulu where the content is controlled, the shows are
 >  > regulated, and the demographics of the audience are easily 
 obtained.
 >  >
 >  > How does YouTube and its content compare? The audience is huge, 
 but
 >  > it's filled with a diverse set of people who generally view a 
 select
 >  > few of the more popular videos; the videos are barely regulated; 
 and
 >  > the content isn't controlled in the least. Why should any 
 advertiser
 >  > want to send cash to a service like that?
 >  >
 >  > Now I understand that Google wants to be a major part of the 
 boom in
 >  > online video advertising and I can't blame the company for it. 
 But
 >  > doesn't it understand the average company that's trying to make
 >  > people want a given product? It's as if Google believes that 
 sheer
 >  > popularity is the only factor that advertisers use before they 
 start
 >  > throwing cash around.
 >  >
 >  > But what about perception or target audience? Did Google forget 
 about
 >  > hitting the right market segment or putting ads in the right 
 place at
 >  > the right time?
 >  >
 >  > Now, I should note that this doesn't mean that YouTube won't find
 >  > itself advertisers. Certainly there are companies that would be 
 more
 >  > than happy to spend money on YouTube, but what kind exactly? Will
 >  > YouTube become the dump of advertising where strip clubs and 
 brothels
 >  > will advertise on sexually-oriented videos and unknown 
 politicians
 >  > will sell themselves on left- or right-leaning clips? I certainly
 >  > don't see Johnson and Johnson sending ad dollars to YouTube 
 anytime
 >  > soon.
 >  >
 >  > Lost amid the shuffle, though, is the question of ad dollars 
 itself.
 >  > How does Google monetize YouTube on videos that you create? 
 Sure, it
 >  > figured out the online business, but video is a totally different
 >  > game entirely and without creative control over the content, ads 
 may
 >  > be found on videos that could leave a bad taste in Google's 
 mouth and
 >  > yours.
 >  >
 >  > Beyond that, YouTube costs Google millions each month and I'm 
 just
 >  > not sure how long the company really wants to maintain that loss
 >  > until it follows a new course.
 >  >
 >  > Killing YouTube would obviously be the last resort and I think 
 there
 >  > are a few options Google has before it's forced to pull the 
 plug. But
 >  > if it can't find a way to regulate some of the content that will 
 host
 >  > ads and it doesn't attract high-paying advertisers, it's sitting 
 on a
 >  > billion dollar mistake that keeps draining cash from its coffers 
 with
 >  > each passing day.
 >  >
 >  > YouTube was the greatest blunder Goolge has ever committed and it
 >  > better act quickly if it wants to turn it around. But if it can't
 >  > right the ship over the next few years and advertisers start 
 spending
 >  > more cash elsewhere, YouTube will be nothing but a repository for
 >  > people to upload crappy videos that have no commercial 
 viability. And
 >  > for Google, that's unacceptable.
 >  >
 >  > Google is trying to run a business that is responsible to
 >  > shareholders. And while it may have the cash to keep one of the
 >  > world's most popular sites running now, popularity of a website, 
 in
 >  > and of itself, should not justify its operation. If the company 
 is
 >  > losing millions each quarter, I simply don't see why it should 
 keep
 >  > it up.
 >  >
 >  > It may sound ludicrous to shut down such a popular site, but 
 we're
 >  > entering a new generation of entertainment in the online space 
 and
 >  > pageviews don't always mean success any longer. Especially if a
 >  > company is spending millions just trying to keep a website alive.
 >  >
 >  > I would love to see YouTube survive, but business is business, 
 and if
 >  > Google can't turn things around, I simply don't see any other 
 option
 >  > for Schmidt and company.
 >  >
 >  >
 >  > Heath
 >  > http://batmangeek.com
 >  > http://heathparks.com
 >  >
 > 
 > 
 > 
 > 
 > 
 > 
 > [Non-text portions of this message have been removed]
 >
 
 
     
                                       

       

[Non-text portions of this message have been removed]

Reply via email to