David Jones: "...it doesn't matter, because I do it for fun, not profit. If 
it tuns into something I can do full time to pay the bills then that would 
be fantastic, but I have no illusions that will actually happen. I like to 
think I'm ultimately working toward it with everything I do though."

Hey Dave:
Foremost please know I'm not aiming to be adversarial when discussing this 
topic, just informative as I can through frankness. That said; your 
sentiment above is a common one and somewhat contradictory. No problem 
believing so, mind you, only don't be surprised when you never make a living 
online full time. I hope you do, but the reality is... Hope don't float.

You're fooling yourself by thinking; "I'm ultimately working toward it." 
That's not the way REAL, sustainable, money is made online or off.

David Jones: "Perhaps naively, I thought that most video bloggers blogged 
about something that interests them and they are passionate about first, and 
then perhaps thought about marketing later...?"

That's not naive; passion is essential to any undertaking. Just because one 
views their area of vlogging (or web) interest with profit motives in mind, 
does not make the endeavor less worthwhile -- only potentially more 
profitable.

I absolutely LOVE what we've done with dogs; I unquestionably feel 
passionately about working them; talking about them, sharing my narrow area 
of canid expertise; and, would do it all for free if a Web Fairy paid the 
bills. Although until the latter flutters down from on-high and does its 
thing? I'm doin what works (more times than not) to generate MONEY, 
sustainable bucks, and I'll do it enthusiastically.

David Jones: "What about those countless video bloggers with hundreds of 
thousands or millions of regular viewers? I bet very few of them started 
with any sort of plan!"

And I'd bet you're right! But if a coherent plan isn't engaged at some 
point, they simply aren't making diddly to the degree they could. Planning 
doesn't assure success, its no guarantee of anything, but it sure makes the 
ride a whole lot easier to deal with when bumps get in the way. And the 
bumps ALWAYS get in the way. Question is; does one go over or under them?

David Jones: "...I guess the differentiator is whether you go into it 
thinking like a business from day one, or you just get into it for fun..."

Hmm, yeah, well. Please point me to the Internets law that says thinking on 
business terms from Jump Street, cannot equate to fun. I've looked 
everywhere but just can't seem to find it. ;)

Seriously, Dave, take my word for it. I'm having an absolute blast 
developing TailTrex-TV, and win lose or draw; I'll continue on that hoot 
well after launch! I've not only met some great people (like this list for 
example), but have seen better sides of human nature in the process. So 
thinking on business terms needn't be dry and dull, less exciting or 
unfulfilling, but may actually ADD to the fun. It all depends on where one's 
head is at, perspective being key.

David Jones: "Content is king, and a contact list really has little to with 
that."

I'll yield to you as the authority of your own experience. Good luck with 
that.

David Jones: "As far as I know, there are very few video bloggers who make 
money
outside of Youtube, at lest in comparison."

I can see why, especially if your notions about web marketing are widespread 
as seems evident. But then, one has to decide if they follow the herd or 
take a different path -- particularly ones proven time and again, albeit 
less traveled.

David Jones: "Anyone know of any who have started from scratch and built a 
large audience without using Youtube? I'd be curious to see how."

Ok, but your presupposing I'm espousing that YouTube SHOULDN'T be utilized. 
That's not what I've stated, Dave, not by a long shot. The vast difference 
is; one using YT as a crutch, rather than a tool among many.

It appears to me (and I could be mistaken) you're looking at YT as some kind 
of surefire conduit to success, as though it's the only game in town worth 
exploiting. And if that be the case, head-on, knock yourself out. Maybe 
SOMEDAY you'll be one of those with multi-million YT views? (And I sincerely 
wish you will be.) As for me, MAYBE never got results; but that just might 
be me, a-lil tainted by reality.

At long last, Dave, I appreciate your sentiments. But I must say that it 
APPEARS (seems like) your notions about web marketing are skewed by what you 
THINK is happening, not by what actually is based on solid evidence. That's 
not meant as a put-down, just an observation based on your remarks.

There are plenty of legitimate Web Marketing coaches ("Gurus" if that works 
better) I could recommend (through private mail), if you're of a mind to 
cast aside what you THINK you know; and, truly discover what is obvious you 
don't. Only YOU control that choice, Dave; only YOU control the relative 
outcomes.

...I'll give you the last word.

All The Best,
Mark Villaseñor,
http://www.TailTrex.tv
Canine Adventures For Charity - sm
http://www.SOAR508.org 

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