On 30 Aug 98, at 15:37, Eric Poole wrote:
> If I'm providing banner ads and charging by the "click-through" rather than
> by the "impression", how do I detect when someone actually clicks on the
> banner?
>
> I checked the logs and the act of clicking on the banner isn't recorded.
>
> Server is Apache 1.2.(something) on Linux.
The receiver of the click-through will get that in their logs.
You need something like the following:
/cgi-bin/click_through.cgi?value=banner_id
Where banner_id is related to the company who you are charging for
the click-through.
If you are using a rotating banner where the same company may have
given you many banners to disply I would write the html on the fly so
that the link would be like this:
/cgi-bin/click_through.cgi?value=banner_id&image=image_id
and then you can track which images SEEM to result in more click-
throughs. That image_id value will change as the images rotate.
Peter
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