At 10:12 AM 10/28/98 -0800, you wrote:
>> From: Peter J. Schoenster[SMTP:[EMAIL PROTECTED]]
>> Sent: Tuesday, October 27, 1998 9:33 PM
>>
<snip>
>> I recently attended a meeting about creating a marketing database. My
>> amazement was that something like this wasn't already in place. Yet
>> much of the focus seemed to stem around the use of ACT.
>>
>Peter -- ACT is to marketing/sales folks what Linux is you geekheads <g> ...
>it's the best contact manager on the market. The fact that it is single user
>as contrasted w/shared database is a function of the times in which it was
>born. I'd be surprised if they haven't seen the need for distributed
>environment, tho.
>
>
>> Perhaps there are some people here who have experience with ACT.
>> Could it actually be used by many people as a "marketing database" to
>> track leads, do followup, update and delete entries etc.?
>>
>Don't know about "many people" but that's what it does for *one* user.
>
We use ACT regularly. Those who have ANY contact with the outside world record
their encounter in ACT. <g>. I like the concept by which everyone within
certain
groups can see information about clients, (existing and potential) and
check their
status who called, emailed, dropped by, faxed and why, the nature of the
contact,
who responded...you get the idea. ACT allows users to automatically
synchronize
their databases, telephone, fax, use email, attach correspondences to
entries,
link to hand-held devices, schedule meetings, reminders and such. You can also
create documents, record macros, generate reports.
The hardest part is to get everyone to use it.
Luana
*******************************************************
Luana M. Howard mailto:[EMAIL PROTECTED]
ASCInet - Where Business and Internet Connect
*******************************************************
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