On 10 Dec 98, at 11:27, Ann Miner wrote:
> I have a client with a very narrow market he wants to reach on
> the net. His keywords are business-specific and I would guess
> they will not be coming up with great regularity on most search
> engines.
> His page is not high in most search engines for these obscure
> keywords. His competitor does much, much better.
> My client's front page is pretty graphics-intensive, but I have
> used Meta tags, relevant title description, etc. to try to help his
> chances, but there must be more I can do. I have also
> suggested he register the domain names for his top keywords
> (www.hiskeyword.com), as they are all available.
It seems you might be placing too much emphasis on search engine
placement. It takes time. How long has this site been up? Has it
been indexed by all the engines you want it indexed by?
I think it is important, and easy, to set the meta tags, titles,
directory names, file names, alt tags etc., if, if you consider all
of this prior to writing the site. It seems you have done this.
Is the site framed? Have the search engines spidered your site? You
can verify this in your logs (and perhaps Javilk has a script to tell
you which engines spidered which of your pages and when).
But if you are interested in promoting the site then search engines
are just a small part. Read some George's posts on how he promotes
sites.
As I have mentioned before, I am building a database of pages which
just list pages of a similar topic. I imagine that our promotion
department (not me) will then search this database (or view a topic)
to get a list of these pages and contact their owners to get our site
on that page. These pages will usually be owned by an individual who
will just manually enter your link. And if you recall Jack said that
Google uses pages such as these to help rank sites in its search
engine.
Peter
--------
The enduring goodness of the American military character over the past
two centuries does not automatically derive from our nation's
nutritional habits or from a good job benefits package. This character
must be developed and supported, or it will die.
-By Daniel J. Rabil http://www.wbap.com/marknote/note111298.html
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