At 8:51 AM -0500 2/12/99, Brett Lorenzen wrote:
>Gill, Kathy wrote:
>>
>> from edupage:
>>
>> SERVICE PUTS ADS ON COMPETITORS' WEB SITES
>
>Wouldn't invest too much yet . . . Playboy is suing someone for serving
>up competitor's ads whenever their name is used in a search.

I think the Playboy case is different -- people are using trademarked names
(playboy, playgirl) to advertise XXX sites. That's trademark (and image)
protection.

Still, I found this an interesting twist on Alexa.

Someone has to create a model where companies make enough $ to support
content. What happens when TV viewership & newspaper readership decline to
the point that those companies don't have a pool of reporters generating
content that is repurposed for the web?


kathy


-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=
Kathy E. Gill, http://www.dotparagon.com/R65/
WWW design � writing � training - http://www.dotparagon.com/
Mac Advocacy - http://www.halcyon.com/kegill/mac/

Sometimes I wonder if men and women really suit each other. Perhaps they
should live next door and just visit now and then.
   --- Katharine Hepburn


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