>From Web-Vantage:
Simba Says: Web Advertising Expenditures to Reach $7.1 Billion By 2002
Big gains in PC penetration and Web usage have added up to big
expenditures in Web and online advertising. According to Web
Advertising 1998-99: Market Analysis & Forecast, a new
research report from Simba Information, Web/online advertising
expenditures will reach $7.1 billion by 2002. The report also
notes that growth rates will peak in 1999, when Web ad
expenditures hit $5.5 billion, a 161.9 percent increase over $2.1
billion in 1998.
http://www.web-vantage.com/news.cfm
Kathy
> Kathy E. Gill
> DCAC/MRM Methods Communication -- 425.965.6901
> Continuous effort -- not strength or intelligence -- is the key to unlocking our
>potential. ~ Liane Cardes
> Microsoft Exchange: the perfect name for its users' greatest desire!
>
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