of letters and call it an acronym that doesn't stand for anything!
That way if you diversify you don't have to worry about changing your
name to reflect the new product lines.
--- In [email protected], "dvm8375"
<[EMAIL PROTECTED]> wrote:
>
> Actually, Ellen, this is very common. Organizations are very
> reluctant to drop their "brand," especially if it is as well-known
> as AARP. The reality is, most people don't even think about the
> what the acronym stands for. I used to work for the National
> Conference on Soviet Jewry, and while our name implied that we were
> working with Soviets, we actually advocated for religious freedom
> all over eastern Europe. After the Soviet Union collapsed, we
> changed our name to NCSJ. I'm sure you all have never heard of the
> organization, but the acronym was very well-known on the Hill, and
> therefore we kept it.
>
> --- In [email protected], "Ellen"
> <ellengoodman6@> wrote:
> >
> > AARP took the KFC route and is now officially AARP, an acronym
> that
> > doesn't stand for anything, because they don't want people to
> associate
> > them with retired because it is for people 50+ and most people
who
> are
> > 50 aren't retired. IMO it should be Association of Older
Persons,
> but
> > is that just as bad? I think it is stupid to say your name is
> AARP but
> > it doesn't stand for anything. Yeah right. We just keep the
> initials
> > for historical reasons, because we wanted to change our name to
> change
> > our image but we couldn't come up with anything recognizable so
we
> just
> > kept the original initials but dropped the words that it stood
> for.
> > They have an entire in-house PR dept.! Come on, people! Full
> > disclosure--I used to work there.
> >
> >
> > --- In [email protected], "areofilm" <areofilm@>
> > wrote:
> > >
> > > This message brought to you by the AARP.
> > >
> > > "Getting those damn kids off your lawn for 48 years."
> > >
> > > --- In [email protected], Eleanor Keyser
> > > <eleanorkeyser@> wrote:
> > > >
> > > > Why is everyone so concerned about the youth in Asia? It's
> those
> > > damned kids down the street we should be worried about, with
> their
> > > crazy rockety "music" and baggy baggy pants. I wish we could
> just
> > > exterminate them.
> > >
> >
>
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