https://bugzilla.wikimedia.org/show_bug.cgi?id=54730
--- Comment #6 from Steven Walling <[email protected]> --- (In reply to comment #4) > I remember for sure that it's proved the watch star attracts a significant > number of new registrations, though they have a lower conversion to active > users (they're mostly passive). > > «On the mobile version, the star symbol for the watchlist is shown to all > users, to encourage them to log in or create an account.» > [[m:Wikimedia Foundation Report, February 2013]] > > «Readers show interest in saving articles offline, bookmarking and ‘watching’ > articles, and rating articles/contributions/contributors.» > [[m:Research:Wikipedia Mobile User Research]] > > Well, these are not really the quotations I was looking for but anyway I > think > it's proved this bug is a good idea, though it's not going to be the silver > bullet for editor recruitment. The star is also quite unobtrusive, unlike a > new > tab. Nemo is correct here, I think. Mobile used this CTA, and it got a lot of new people to sign up and use the watchlist. Not many of these people became contributors. Note that they also made the choice to have the default view be the raw list of watched pages, not the list of recent edits, so it looks like a bookmarking tool to many readers. That choice probably had a big part to play in the end result. Now, this isn't really net negative, if readers repeatedly come back to their watchlist and get value out of it, even if they don't edit. But on the Growth team, our goal is to increase the number of active editors, so I'd like to use this same technique with more high-value calls to action. TL;DR: sure we should try this at some point, but it's not a priority right now, because so far it looks like the results are that it gets readers to sign up, try the watchlist, and then not do much else. -- You are receiving this mail because: You are the assignee for the bug. You are on the CC list for the bug. _______________________________________________ Wikibugs-l mailing list [email protected] https://lists.wikimedia.org/mailman/listinfo/wikibugs-l
