On the images front - I suppose I can see what you mean about KISS -
perhaps I'm more thinking about design rather than images per se -
it'd be nice in the future to lift the game visually a little.

Incidentally - folks may be interested to read more about some of the
WMF processes involved in running the fundraiser in the best possible
way - here's one blog post;

http://www.informationisbeautiful.net/2010/the-science-behind-wikipedias-jimmy-appeal/

and here's a semi-critical analysis;

http://visualjournalism.com/another-beautiful-infographic-with-glaring-errors-goes-viral/2010/11/17/

I'd be wary of asserting things have yet been 'conclusively shown' ;-)
- It was partly the second blog post that made me feel that a visual
element which incorporated photography / imagery would be a good idea,
btw....

cheers,

Peter,
PM.

On Fri, Nov 19, 2010 at 12:07 PM, Liam Wyatt <[email protected]> wrote:
> not being party to the fundraising discussions, but being involved in the
> general area of things....
>
> It has been conclusively shown by the WMF's own testing of banners, landing
> pages and payment systems that the more things that are on the landing page,
> the less likely people are to donate. This goes down to even elements like
> the "share your message" that was part of the donation process in previous
> years - removing even that little free-text field significantly increased
> the donation-rate. Adding photos and videos was tried in the WMF's own
> testing with a fundriaising impact of decreasing donations. KISS seems to be
> the guiding principle.
>
> The Fundraising agreement in previous years (and presumably this year too)
> only covers the fundraising period - as determined by the banners and the
> annual giving campaign. This excludes the rest of the year. So, at least for
> the time being the "donate" button in the wikimedia interface (left hand
> toolbar) will remain as it is. This might change in the future, but at the
> moment everyone is too busy with the big fundraiser to worry about changing
> that feature which brings in such a small amount relatively speaking.
>
> hope that helps.
>
> -Liam
>
> wittylama.com/blog
> Peace, love & metadata
>
>
> On 19 November 2010 00:07, private musings <[email protected]> wrote:
>>
>> I was sorry to have missed this - I probably would have asked about
>> whether or not there's any way to get an image, or images, onto the
>> 'landing page' for donations - I think the carousel of WMF projects
>> has since been added - or possibly it was always there and I missed
>> it!
>>
>> I also wondered if anyone might fancy asking the foundation if the
>> 'Donate' buttons on the left hand side of the screen might also be
>> able to use the geo-locate function to enable donations to WMAU that
>> way also?
>>
>> A mini-update as to the monies coming in at this very early stage
>> would be great too :-)
>>
>> cheers,
>>
>> Peter,
>> PM.
>>
>> On Wed, Nov 17, 2010 at 7:47 PM, John Vandenberg <[email protected]> wrote:
>> > Hi,
>> >
>> > The committee will be available for an informal meeting on IRC
>> > #wikimedia-au tomorrow evening to discuss how we are going with the
>> > fundraiser, and anything else of interest.
>> >
>> > As this is late notice, a subset of us will be around from 6pm until
>> > 10pm AEDT in order to cater to both US people staying up late, and
>> > Western Australians who are a few hours behind.
>> > The best times to come will be 6:45pm-7:45pm and 9pm-10pm AEDT.
>> >
>> > If you do not have an IRC client, there are two ways you can come chat
>> > using a web browser:  First, using the Wikizine chat gateway at
>> > <http://chatwikizine.memebot.com/cgi-bin/cgiirc/irc.cgi>. Type a
>> > nickname, select irc.freenode.net from the top menu and #wikimedia-au
>> > from the following menu, then login to join.
>> >
>> > Or, you can access Freenode by going to http://webchat.freenode.net/,
>> > typing in the nickname of your choice and choosing #wikimedia-au as
>> > the channel. You may be prompted to click through a security warning,
>> > which you can click to accept.
>> >
>> > --
>> > John Vandenberg
>> >
>> > _______________________________________________
>> > Wikimediaau-l mailing list
>> > [email protected]
>> > https://lists.wikimedia.org/mailman/listinfo/wikimediaau-l
>> >
>>
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