The thinking is that everyone wants to do huge numbers.
Well, reality is a whole other thing.
Even if you could price it at $14.77, you still couldn't do the volume to make it.
(The lack of advertising for one).
Quick story: guy in Ky was selling DSl for $39.95, same as BST. He had 32 customers.

It isn't the price (although I do understand about people taking 2 or 3 bids and picking the lowest price - happens every single day), it's about getting enough profitable customers to stay in business ... and then to grow your business... one profitable client at a time.

Regards,

Peter
RAD-INFO, Inc. - NSP Strategist
We Help ISPs Connect & Communicate
813.963.5884
http://4isps.com/newsletter.htm

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