It isn't the audience being indiscriminate. It is that local news is usually equally bad, so you might as well not change the channel til Letterman comes on (or Nightline if you're watching ABC though more people might actually switch to it on a big news day).
On Sun, Jan 10, 2010 at 2:51 PM, Kevin G. Barkes <[email protected]> wrote: > > My question is, how indiscriminate is the audience in markets where the > performance of the local news is primarily determined by its lead-in? > > -- Steve Rhodes http://flickr.com/photos/ari/ photos http://twitter.com/tigerbeat--
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