Higher price to push higher demand? Griffen goods and business
opportunities.


In micro-economics, theory of demand says that if price of a certain
good raises then its demand declines. However there is a paradox
called Griffen goods (1). Under certain circumstances and certain
goods or services, higher price pushes higher demand and lower price
pushes lower demand. They are the so called Griffen goods. That model
comes as an explanation to the "Irish
potato effect" during a famine some centuries ago.

It means that householders that spent on potatoes 90% of its budget
and 10% in meat will increase consumption of potatoes and reduce meat
if price of potatoes raises while price of meat remains and their
nominal purchasing power -wages- remains too. Because they cannot
afford meat due to rise of potatoes.

Probably because its source case -Irish potato during famine-, Western
economists use to analyse it under certain constraints: it applies
only to food -or very basic goods that satisfy very basic needs-, only
for extreme poverty, etc. For them, Griffen goods exist only in micro-
economic theories, not in real world. Maybe they do not find actual
cases because they seek in wrong places and wrong circumstances -
famine, food, extreme poverty, developing countries, etc.-.

But we can see "Griffen effect" from a broader perspective. "Griffen
appears only under some requirements: First, houselders are spending
at their purchasing power limit, we can realise it when saving rate is
zero or close to zero. Second, householders cannot find substitution -
another good- that satisfies their needs as the Griffen good does, we
can realise it if demand
falls even while price falls -such as retail sales fell last months in
some economies-.

Even broader. Why to apply it just to final consumers and not to
business-to-business trade? Some factories have to buy more of a
certain product as its price raises because budget limits and
competitive output price requires to redefine product mix. Exactly
what consumers do under "Griffen effect".

Also, the conception of "basic needs" and "inferior good" that
satisfies them differ from one economy to other and even inside every
particular economy. For example, if people have not access to a
kitchen either processed food or veggies are "basic" for survival and
the cheapest way to feed families. Is car and gaz a basic need for
business if public transportantion dose not exist and free
transportation such as bike or walk are not feasible due to highways,
time to market, etc.

I wonder if we are in the prelude of some "Griffen effect" in some
developed economies. Then my question is: then can we call developed
economy to that suffers "Griffen effect"?. Before the end of 2010 we
will know.

For those interested, "Giffen effect" gives business opportunities too
and it closes doors to others.

Peace and best wishes.

Xi

(1) http://en.wikipedia.org/wiki/Giffen_good
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