Hi Colm,

What exactly do you mean by "old search engine hacks"?

These days search usually means "Google".

The guys at Google are doing their best to lower ranking (and in some cases remove all 
together) any/all sites using suspect tatics to gain search results.

Stuff that will help with search result ranking:

- Clean, VALID code (strip out formatting to your CSS file wherever possible)

- Small to medium sized pages (google has some arbitrary limit on how much content per 
page it will index)

- dont hide content (if possible)

- dont put content in javascript

- avoid nasty UUID based query string values

- <TITLE>'s!!! Make sure every page is unique

- Structure your documents properly. i.e. use Hx tags if your presenting a heading

- lots of links comming in and going out

- most importantly, lots of content, regularly updated. Google will learn how often 
your site changes and index accordingly. Also, more people will link to you if you 
have good content (i.e. O'matic series is Google gold).

cheers,
____________________________
James Silva
Web Production
Gruden Pty Ltd

Tel:   +61 02 9956 6388
Fax:   +61 02 9956 8433
Email: [EMAIL PROTECTED]
Web:   http://www.gruden.com
____________________________

 
> Hi all,
> 
> I am in the process of revamping a site to being standards 
> compliant. One of
> the issues I wish to address is removing all the old search 
> engine hacks and
> implementing more standards based ways of raising the profile of the site.
> 
> The site is a large corporate served with XHTML / CSS / XML(+some cgi)
> 
> I dont know if this is OT, but I imagine many of you may have come across
> this problem before.
> 
> Any advice / sites that may be of use?
> 
> Cheers,
> Colm
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