>
> I would argue (without sounding too much like a marketeer or graphic
> designer) that a logo (particularly if it's not just just text in
> a specific typeface, but also includes swooshes, ticks, whatver)
> is more than just a visual representation of text,
> in the same way that a head and shoulders passport photo of a person is
> not just a visual representation of the person's name - and nobody would
> hopefully argue that my photo should be marked up as my name and then image
> replaced with the photo. It's part of the company's identity, and as such
> is content - to a certain extent anyway.
>
> Patrick

Some illustration: http://decaffeinated.org/archives/2005/09/27/logo
Please, don't kick me if this is too much off topic :)

Regards,
Rimantas
--
http://rimantas.com/
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