> Rimantas Liubertas wrote: > Some illustration: http://decaffeinated.org/archives/2005/09/27/logo
<screenreader> .... level twolink Silhouette Take a look at the eight logos below; I'm betting you're familiar with every one of them. Even if, at first glance, you're a little unsure about a couple, hovering over the graphic to see its title text will no doubt foster a silent revelation... "ohhh, yeah. I knew that ". GraphicWarner MusicGraphicPepsiGraphicSchwarzkopfGraphicMitsubishiGraphicWindowsGraphicApp leGraphicNikeGraphicAdidas So what is it about these symbols, these miniature signifiers of the corporations and products we interact with in the real world, that make them so recognizable? ... </screenreader> I think my question is asked by you at the end of the screenreader output ;) Seriously though: you page demonstrates the how logos can be ideogrammatic - they become instantly associated with a whole host of ideas, phrases etc (usually under the heavy influence of marketing ;D) ... This is one of the reasons, I presume, that Patrick (+ others) have been arguing that logos are genuine content. .... however - I argue that the issue isn't so clear cut if we take into account (and are concerned about) user environments like screenreaders / text-only browsers: the logos then just become text and, perhaps, should be marked-up as such ... [adopts Darth Vader voice] "Text is the true nature of HTML, Luke: you know this to be true" :D C ******************************************************************************** DISCLAIMER: This e-mail is confidential and should not be used by anyone who is not the original intended recipient. If you have received this e-mail in error please inform the sender and delete it from your mailbox or any other storage mechanism. Neither Macmillan Publishers Limited nor any of its agents accept liability for any statements made which are clearly the sender's own and not expressly made on behalf of Macmillan Publishers Limited or one of its agents. Please note that neither Macmillan Publishers Limited nor any of its agents accept any responsibility for viruses that may be contained in this e-mail or its attachments and it is your responsibility to scan the e-mail and attachments (if any). No contracts may be concluded on behalf of Macmillan Publishers Limited or its agents by means of e-mail communication. Macmillan Publishers Limited Registered in England and Wales with registered number 785998 Registered Office Brunel Road, Houndmills, Basingstoke RG21 6XS ******************************************************************************** ****************************************************** The discussion list for http://webstandardsgroup.org/ See http://webstandardsgroup.org/mail/guidelines.cfm for some hints on posting to the list & getting help ******************************************************
