In my experience, it's a bad move to try and sell a client on the
technology you intend to use. The more technologically unsavvy they
are, the less interested they will be in what technology you are
using. (Remember this is my experience).
I've had better success determining what problems the client has,
which can be solved by a website. I then base my presentation on
exactly how and why a website is the best solution. Sometimes a
website is only part of the solution. Sometimes it isn't the best
solution at all, and is instead a solution looking for a problem.
If standards, and best practice are part of the solution to their
problems, then you barely need to think about how to sell them on it.
Just describe why it's the best solution to whatever the problem is.
In a commercial situation, it may be about maximizing profit by
reducing maintenance costs. In a government situation, it may be
compliance with laws, and accessibility issues.
In summary, focus more on problems and solutions, rather than
specific technologies.
-Breton.
On 09/03/2007, at 1:18 AM, kevin mcmonagle wrote:
Hello,
This has been discussed before but i was wondering about new input.
I've tendered on a big job and i will be up against a lot of
competition.
What are some web standards selling points that might get through
to a completely uniformed, unsavy client.
The job requires a cms, ill be using text pattern which I'm in the
process of learning, because of this I dont know if ill be able to
reach XHTML 1.0 Strict yet.
I will just be building a standards compliant and accessible site-
im not going to go to crazy with 14pt type.
Also the client is a semi-state body-although there are no
requirement here in Ireland for accessibility.
-best
kvnmcwebn
*******************************************************************
List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm
Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm
Help: [EMAIL PROTECTED]
*******************************************************************
*******************************************************************
List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm
Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm
Help: [EMAIL PROTECTED]
*******************************************************************
